“A brand is the most valuable piece of real estate in the world; a corner of someone’s mind.” – John Hegarty
The Branding Office is responsible for managing and unifying the university’s brand presence across campus and around the globe. University units should ensure they are ‘on-brand’ by contacting this office or visiting the brand site for U-M branding guidelines, best practices and downloadable identity packages.
Contact: 734-764-1855 or firstname.lastname@example.org .
Michigan Creative provides a full range of marketing and communication services to the U-M community including strategy, market research, communications planning, creative work, graphic design, web development, print materials, multimedia development and special project consultation.
Contact: 734-764-9270 or email@example.com.
Michigan Radio is the university’s NPR news and information station and the state’s most listened to public radio service with over 520,000 weekly listeners. With broadcast signals serving Ann Arbor/Detroit, Grand Rapids/West Michigan and Flint, the station originates and distributes trusted content to inform, educate, and entertain people who care about the State of Michigan and the world around them.
Contact: 734-764-9210 or firstname.lastname@example.org.
Presidential Communications works with both the Office of the Vice President for Global Communications and the Office of the President developing executive speeches, remarks, presentations, letters and videos that express and support the president’s vision and goals for U-M.
Contact: 734-763-5800 or email@example.com.
The Office of Public Affairs and Internal Communications performs two complementary, yet distinctly different roles. The Public Affairs staff develops communication strategies for important U-M priorities and initiatives, manages emerging public issues and crisis communications and responds to media inquiries involving U-M’s president and central administration among other roles. The Internal Communications staff publishes the official faculty-staff news source, The University Record, both online and in print.
Contact Public Affairs: 734-936-5190 or firstname.lastname@example.org.
Contact The University Record: 734-764-0105 or email@example.com.
UMSocial oversees the strategic direction and development of all university wide social accounts, as well as, subsidiary college, school and program presences to encourage collaboration, unified messaging and proper brand representation. UMSocial also maintains the official social leadership listing, accounts inventory and policy and provides social media consultation and training.
Contact: 734-764-9270 or firstname.lastname@example.org.