Managing Director, Michigan Creative
Winter oversees Michigan Creative, the university’s central marketing strategy and services unit, and directly manages its account services team. He also provides strategic communications consulting to U-M’s schools, colleges and units and the central administrative offices.
Winter’s 20 years of account management work includes positions at ad agencies such as McCann-Erickson, Carlson Marketing Group and Campbell-Ewald, as well as the interactive shops Coolfire and Fry, Inc. where he managed e-commerce, mobile and marketing projects for a wide variety of clients. He has a BS in advertising from Ferris State University.